Cazoo will become LOSC’s new main shirt sponsor


Cazoo, European leader in online car sales, and LOSC, reigning French Ligue 1 champions, are delighted to announce today the signing of a multi-year agreement. From the start of next season, Cazoo will become the main partner and new shirt sponsor of LOSC.

Cazoo will put its logo on the front of the shirts of all LOSC sports teams, men’s and women’s professional teams as well as the youth teams of the Lille Academy, as well as inside the Pierre Mauroy stadium, on many products. official derivatives, on the club’s website as well as through a complete visibility system during television broadcasts.

The partnership between Cazoo and LOSC will take effect on July 1, 2022. This new agreement is part of the extensive marketing campaign launched by Cazoo in France in 2022, which continues to roll out its activities in Europe, and after its recent launches in France and in Germany. Cazoo currently sponsors Everton and Aston Villa in the British Premier League, as well as Olympique de Marseille and Spanish La Liga sides Real Sociedad and Valencia FC next season.

Cazoo, which makes buying and selling a car as simple and transparent as ordering any other product online, owns all of its vehicles, which are reconditioned to the highest quality standards, before being delivered to the customers’ homes in just a few days. Customers thus have the possibility to buy their car online and have it delivered directly to their home, which has earned Cazoo the nickname “from Amazon from the used car market“. ​

Cazoo, which was founded in 2018 by British serial entrepreneur Alex Chesterman, offers hundreds of cars on its website (, and has already sold more than 60,000 cars in the UK since its launch. Consumers were won over by the wide choice, value for money, transparency and simplicity of buying used cars completely online. Cazoo has expanded its team to over 4,250 staff in the UK, France, Germany, Spain, Portugal and Italy.

Cazoo has been one of the fastest growing in Europe over the past two years, pioneering online car buying in England, and has been listed on the NYSE since August 2021, raising more $1.4 billion to develop the brand and its infrastructure to transform the experience of buying and selling cars in the UK and Europe.

We are delighted to become the new main partner and jersey sponsor of LOSC. They are one of the best teams and are the reigning Ligue 1 champions. They are a club with ambition, which is like us driven by its performance, and which has passionate supporters all over France. . We look forward to reaching out to local fan communities to introduce them to the best car buying experience in France in 2022..”

We are excited to partner with Cazoo next season. The brand already has excellent sports partnerships in the Premier League in particular, and is growing rapidly in Europe. We are happy that the LOSC is part of the development plan of its leaders, and thus to contribute to making Cazoo a recognized and appreciated brand in France. We look forward to introducing the Cazoo brand to our fans, Lille residents and more generally to the entire French market..”


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